In his first-ever print campaign, Prabal Gurung enlists supermodel Liya Kebede as the striking new face of his Spring Summer 2014 collection, the impressive shots are work of celebrated fashion photographer Daniel Jackson, and stylist Tina Laakkonen.

Kebede, also an actress who has appeared three times on the cover of US Vogue exudes confidence while posing in the collection’s vibrant prints, as she stars alongside a burning rose. The rose is so arresting that it also gets to star in a video on Gurung’s Instagram feed.

Can this rose burn winter away already?

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